The franchise originated from a theme park attraction, which opened at Disneyland in 1967 as the last Disneyland project overseen by Walt Disney himself. Pirates of the Caribbean is a multi-billion dollar Disney franchise encompassing several Disney Park attractions, a series of films, and spin-off novels as well as numerous video games and other publications. It's wonderful to come full circle like this.' ― Rob Marshall If somebody told me then that I'd be directing a film of that ride someday, I'd have told them that they'd lost their mind. Walt Disney and the Imagineers were so brilliant in their creation of the attraction. ' I was just blown away by the Pirates of the Caribbean ride, because I felt like I was in a film.
